Rambo Kor, associate group division director of SN Real Estate, can testify to the power of resilience, hard work and a relentless sales-driven mindset.
As the leader of Industrial Navigator Group (iNAV), a group within boutique agency SN Real Estate, he has transformed his team into one of the most successful groups of real estate salespersons within Singapore’s industrial real estate market.
With over 13 years of experience in the industry, Kor has established himself as a top industrial real estate specialist and built a thriving team of professionals, mentoring them to achieve their full potential.
From humble beginnings to industrial real estate success
Kor’s journey is one of grit and determination. His family struggled to make ends meet, which saw him take up part-time work when he was just 11 years old, initially selling beehoon door-to-door around Bukit Panjang to earn a mere five cents per packet.
By the time he was a teenager, he was juggling multiple jobs. He was a newspaper and flyer distributor, fast-food restaurant worker, hawker stall helper and cleaner. He recalls working three jobs from 5 am to 11 pm daily from age 15 to 17.
His relentless focus on work led to academic struggles, which resulted in multiple school suspensions and eventually expulsion while he was a Secondary four student. He was twice rejected admission into the Institute of Technical Education and eventually entered National Service when he turned 18.
He then spent a decade taking on various roles, such as a factory worker, security guard, house mover and retail staff. But when he turned 30, with a young family of two children and a father battling cancer, he decisively moved to take control of his future.
He took a leap of faith into real estate. Getting started was not easy or straightforward for him. Despite passing the real estate salesperson exam, it took him seven months of appeals before he was granted his real estate salesperson licence. He shares: “I can accept failure, but I can’t accept not trying.”
He adds: “I began as a part-time agent and started my career serving clients in the industrial property market while holding another job in retail to support my young family.”
It took him two months to transition into being a full-time agent, which saw him spending long hours on the job and working hard to sharpen his skills compared to his peers at the time. “My persistence paid off when, within my first year as a rookie, I earned six times my previous income,” he recalls.
Over the years, Kor has become widely known within the industry as a consistent top producer in the local industrial real estate market. He joined SN Real Estate in 2020 after realising that he resonated with its founder, Sarah Ng, and her vision to create Singapore’s leading specialist agency in industrial and commercial properties.
SN Real Estate has secured exclusive marketing rights for 75% of Singapore’s industrial new launches, including all projects developed from Industrial Government Land Sale (IGLS) sites. (Picture: Rambo Kor)
Niche world of industrial real estate
Kor’s success is rooted in his deep understanding of the industrial real estate market. Unlike residential agents who often work evenings and weekends, industrial appointments are usually scheduled during office hours, offering a unique work-life balance — ideal for those with young families. Marketing costs for industrial properties are also significantly lower, often ranging from zero to $4,200 annually, even for top industrial agents, compared to the four-to-six-figure expenses typical in residential real estate.
In addition, SN Real Estate has secured exclusive marketing rights for 75% of Singapore’s industrial new launches, including all projects developed from Industrial Government Land Sale (IGLS) sites.
As a result, the agency has secured exclusive marketing rights for about 1,500 new launch industrial units as of the first quarter of 2025, and its sales pipeline is expected to grow. “This exclusivity provides our agents with a competitive edge in this niche market, which is not only lucrative but also less saturated compared to other property segments,” says Kor, adding that the market offers ample opportunities for agents to grow and earn.
For property agents, the industrial real estate market is characterised by relatively less competition, steady demand, and nearly limitless opportunities, says Kor. “However, it is not just about closing deals. A successful career is built on trust. Each warehouse, factory, and logistics hub holds the power to shape economies — and your career.”
He adds: “Success belongs to those who dare to see beyond the surface. Be bold, stay curious, and carve your path in a market where potential knows no bounds. In this industry, you’re not just selling or renting space — you’re building industries, enabling growth, and shaping the future.”
With numerous exclusive new launch projects in the pipeline, Kor aims to help developers sell out their projects in the shortest time possible and welcomes both experienced professionals and newcomers to join his team.
Unlike residential agents who often work evenings and weekends, industrial appointments are usually scheduled during office hours, offering a unique work-life balance. Marketing costs for industrial properties are also significantly lower. (Picture: Rambo Kor)
A leader who lifts others
As a leader, Kor measures his success by his team’s achievements and he strongly believes in the mantra: “We rise by lifting others.” The INAV Industrial Navigator Group now has 80 agents, many of whom have doubled or tripled their earnings under Kor’s mentorship. His hands-on approach includes regular check-ins, one-on-one meetings and personalised guidance to help agents overcome challenges and capitalise on their strengths. He believes that anyone who trusts him enough to join his team deserves his full dedication to their success.
Kor’s impact on his team is profound, shaping both their careers and lives in remarkable ways. One team member is Tay Chai Heng, who previously spent two years in a listed agency focusing on residential properties and was feeling lost and stagnant. “I felt like giving up and started to think that maybe I wasn’t cut out to be a property agent,” Tay recalls.
However, after a chance encounter with Kor, who shared about vast opportunities at SN Real Estate, Tay took the leap. Within three years, his income skyrocketed nearly eight times, allowing him to pay off loans, buy his dream car, and even make his first industrial property investment. Tay attributes his success to Kor’s mentorship. “Not only did I learn from his exceptional presentation skills and industry knowledge, but more importantly, he taught me that the right platform with the right mindset and perspective can determine your level of income,” he says.
Fean Chew, another team member, echoes this sentiment. With 16 years of experience in industrial property, Chew thought she had seen it all until she joined Kor’s team at SN Real Estate. “Kor doesn’t just talk about success — he leads by example, demonstrating the dedication and drive needed to achieve remarkable results. Beyond financial success, she is truly grateful to be part of a team with supportive colleagues and an inspiring leader who continuously motivates team members to reach their full potential. His leadership and vision have earned my deep admiration and respect,” she says.
Proven success and future growth
Kor’s leadership has yielded impressive results. Last year, overall average agent sales in his division surpassed $100,000, with some top agents achieving the Rising Millionaire title or earning four times their previous income after joining the team. With SN Real Estate’s platform, Kor remains optimistic about the future, aiming for a 20% annual average agent sales growth target for his team.
Since joining SN Real Estate, Kor has invested in seven industrial properties and purchased a triplex penthouse with a private rooftop swimming pool near Orchard Road — a testament to his belief in the sector’s potential. He encourages his team members to explore similar investment opportunities, fostering a culture of financial growth and empowerment. Beyond industrial properties, SN Real Estate offers other high-return real estate investment opportunities for its agents, says Kor.
Kor’s team now handles over 1,500 exclusive new launch units across Singapore’s industrial sector. (Picture: Rambo Kor)
Why join INAV Industrial Navigator Group and SN Real Estate?
Joining SN Real Estate offers a unique opportunity for growth and success, Kor says. His proven track record of 13 years of top performance and multiple Millionaire Realtor awards reflect his dedication to excellence. In spite of his success, Kor stays active in sales to remain relevant, understand market dynamics, and provide his team with unparalleled guidance.
Additionally, agents are set to benefit from hands-on guidance not only from Kor but also from 10 other dedicated and selfless industry leaders. New agents receive fully sponsored six-week training, equipping them with the knowledge and skills to excel in industrial real estate — with no strings attached.
Agents are also given exclusive opportunities, including access to 1,500 exclusive new launch units and hundreds of industrial listings. “SN Real Estate provides the platform for high earning potential, and our agents often outperform their previous income, with many achieving five-to-six-figure monthly earnings,” says Kor.
He adds that SN Real Estate’s culture of integrity with a zero-tolerance policy towards undercutting and commission kickbacks has attracted many agents seeking a fair and supportive environment. The agency also offers a 90:10 commission split, providing a strong incentive for both new and experienced agents.
Kor says SN Real Estate’s culture of intergrity, coupled with a zero-tolerance policytoward undercutting and commission kickbacks, has attracted many agents. (Picture: Rambo Kor)
Looking ahead
Kor has a clear vision for the future — to continue growing his team, mentoring agents, grooming agents for leadership, and maintaining SN Real Estate’s position as Singapore’s leading industrial real estate agency.
With a strong foundation of integrity, expertise, and a commitment to lifting others, Kor is confident that his team and SN Real Estate are poised for even greater success.
“On the right platform, attitude is the small thing that makes a big difference,” says Kor. “If you’re driven and ready to take your career to the next level, join me and SN Real Estate to be part of a thriving team that values your growth and success.”
For more information,
Contact Rambo Kor | 88339999
Associate Group Division Director (R031725C)
SN REAL ESTATE PTE. LTD.
