In an age of the artificial intelligence (AI) revolution, Yammie Ho, senior marketing director at ERA Realty Network, is ahead of the curve.
Combining 15 years of real estate mastery with a forward-thinking mindset, Ho thinks AI is not just a good-to-do, but a must-do.
“Ride this AI wave or be left behind.”
Whether she is guiding a young agent through their first deal or personalising her approach to advise clients‘ unique property needs, Ho’s approach is always intentional: people first, build people up.
“Real estate sales is not just a business. It’s a life skill,” she explains.
Future-proofing through technology
A graduate in Computer Science from the National University of Singapore (NUS), Ho embraces digital tools and AI with confidence to ensure efficiency in her work. She is an award-winning realtor who has consistently ranked among top achievers and has a Service Elite Award and ERA Million Dollar Club award under her belt.
For Ho, service is sacred. “Focus on creating unique value for customers, and enhance customer experiences. AI is not just a buzzword. It is a movement that we need to keep up with. It can help us boost efficiency, reach new customers and drive business value.”
Loyal clients value Ho’s patience, clear communication, and above-market results. (Picture: Yammie Ho & The Makeover Inc)
Client first, always
Since entering the real estate scene, Ho has helped countless families buy, sell, and lease homes with minimal stress and maximum clarity. Known for her strong foundation in HDB resale, and industrial transactions, she is especially adept at successfully navigating complex or urgent cases.
Her people-first approach has earned her loyal, multi-generational clients. After each transaction, she continues to support her buyers and sellers: checking in, offering advice, or simply being there. A memorable example involves advising a family, including the parents and children, to sell their properties over 15 years as their trusted intergenerational real estate realtor.
A long-time client shares: “We’ve worked with Ho since 2015 and return to her every time because of her patience, anticipation of needs, and clear communication. She sold our unit quickly at a price above expectations again.”
Another family echoed this trust, recounting how Ho not only sold their unit at a higher-than-expected price but also supported their daughter through the purchase of two private condos directly from developers. “She’s contactable 24/7, which makes a difficult process as seamless as possible.”
Such reviews reflect what many of Ho’s clients come to appreciate: a razor-sharp eye for marketing strategy, combined with her close attention to details. She’s willing to spend on professional exposure because, in her words, “Even if you don’t earn on this deal, your reputation earns.”
Ho’s award-winning track record includes ERA Million Dollar Club and Service Elite honours. (Picture: Yammie Ho)
Be a level above others
To Ho, the heart of real estate is in delivering enhanced service experience. “Focus on communication, anticipate the needs of your clients, and the faith that you can offer the best,” she says.
It is this conviction that has drawn in referrals, multi-generational clients, and mentees who stay the course under her guidance. Even amidst market shifts and digital disruption, Ho continues to build trust deal after deal, person by person.
To Ho, education comes first. “It’s all about client empowerment. That’s my passion.”
Her sharp marketing strategies set her listings apart in a competitive market. (Picture: Yammie Ho)
A mentor who walks the talk
Ho’s impact extends far beyond transactions. She is also a highly respected mentor to new agents, many of whom credit their success to her systematic guidance. “I owe so much to Yammie,” says one of her protégés. “She didn’t just teach me negotiation or technical skills. She gave me confidence and helped me build a mindset of excellence and integrity. Without her, I wouldn’t be where I am.”
Ho’s consistent encouragement and no-nonsense tenacity is balanced by compassion. Her mentees often describe her as nurturing yet firm, and deeply committed to their growth.
When asked what makes a real estate career sustainable, Ho doesn’t hesitate: “You need guts to do what others won’t.”
Ho encourages agents to stay with top-performing companies like ERA, where training, market intelligence, and operational support are first-rate. “Being in the right company gives you the edge,” she adds.
As part of ERA Realty Network, Ho describes her company as an ideal environment for both new and experienced agents to grow. “ERA has a very supportive framework and one of the best training academies I’ve seen,” she says.
As she scaled her business and expanded her team, the company’s robust infrastructure — spanning IT, marketing, admin, and leadership support — has enabled her to focus on mentorship and client service without compromise. “The people here are friendly, professional, and always ready to help. ERA is more than just a company. It’s a platform where agents are empowered to thrive,” she adds.
Despite AI disruption and market volatility, Ho remains clear-eyed: “Every industry faces challenges. You face them, you grow.”
Ho’s vision is to build a team that thrives beyond her and raises future leaders. (Picture: The Makeover Inc)
Join Ho’s Vision
With over a decade of consistent excellence, Ho stands out not just as a top-tier realtor, but as a mentor and strategist who empowers the next generation.
Looking ahead, Ho’s goal is clear: build a team that can thrive beyond her. “I want to empower agents to build sustainable businesses, so they can create abundance and take care of their families.”
If you’re looking for more than just a mentor: someone who invests in your growth, equips you with future-ready tools, and helps you to lead — Ho may just be your turning point.
As Singapore’s property market continues to shift, agents who can marry data with human connection will rise.
Ho is building that generation now.
She’s not just closing deals.
She’s raising leaders.
For more information,
Contact Yammie Ho | 96991681
Senior Marketing Director (R005222E)
ERA REALTY NETWORK PTE LTD
